Online Marketing Tools

 

SaveOnFlightTraining provides numerous tools to help grow your presence on the internet by using:

 

  1. Search Engine Optimization (SEO)

  2. Automated Social Media Integration (Twitter, Facebook)

  3. Custom Company Profile

 

Let’s go in details…

 

1. Search Engine Optimization (SEO)

Search engine optimization (SEO) is the practice of increasing the quantity and quality of traffic to your website. Prospect students looking for flight training in your area, city or even country will likely use search engines such as Google, Bing or Yahoo to do their research. Keywords (or Meta Data) should be placed on your website so that when prospect students are looking for training your website will show up in their search results. Having your website with great SEO keywords is a great way to have your flight school known on the internet. Another method to improve your ranking is traffic, how many times your websites gets visited or referred by another website will determine how high your Google ranking, the higher your website ranking is, the better.

Save On Flight Training promotes your flight training school on the internet with SEOs settings right in the control panel. We give you the ability to enter keywords (Meta Data) that define your school, location, specialty etc. This Meta Data are inserted in the background of your student/customer login screen so your website appears higher in the result page of a Google search.

Meta data for your school are set here in the SaveOnFlightTraining control panel:

 

Will result in this…

 

 

2. Automated Social Media Integration (Twitter, Facebook)

SaveOnFlightTraining scheduling software incorporates the ability to automatically interface with popular social media sites (such as Twitter and Facebook) and disseminate to your followers aircraft rental specials due for example, last minute booking cancellations or any ad-hoc situations where your aircraft are on the ground and not flying.

 

3. Custom Company Profile

Using the SaveOnFlightTraining’s control panel you can generate a webpage that describes your flight school profile. This profile page is then linked to the student/customer booking login page which will help your business to have a higher ranking in popular search engines.